it's certainly "clean" in that it focuses on vegan cooking, but the tagline is quite the opposite. if you haven't heard of it yet, you must be living under a rock. it exploded recently - especially on facebook - even though the blog is not all that populated yet. and guess who shares our obsession? the always stylish gwyneth paltrow. here's a quick clip from when she talked about it on the rachel ray show:
now, we must warn you, if you're offended by the "f-word," do not bother with this blog. on the other hand, if you swear like a sailor or just think cursing can be funny like us, you'll be obsessed with these meat-free recipes and the hilarious commentary that goes with it.
we sort of wish we were the fashion equivalent.